self ethnography

selfethnographystina

concept test-friend nr1.

after I introduced the service to friend nr 1 I asked her four questions

-does this service make sense to you?

Yes absolutely, recipes in mobile sounds super. Everything is so interactive that I find it to much. I wouldn’t have conversations around the table. The whole table thing I’m uncertain about.

-would you use a service like this?

Yes I probably would, to share recipes are really good. Good if you can’t find inspiration. I don’t want interactive talks though. I think it would be great fun for a while but then it might not be so interesting anymore.

-would you appreciate to share recipes on the page?

Absolutely, like when you are on a dinner party and you liked the dish so much and want the recipe you can just put it on the page and share.

-what don’t you like with this service?

I think it’s to much focus on the internet nowadays. It doesn’t make sense to have a conversation around a fictiv table. I want that in real life.

Other comments

She liked that the was a core in the concept instead of just a social page and that the service facilitate making everyday food . It’ not so fun though. Clear and simple to be such a fast project.

Conclusion

Friend nr 1. likes the concept beides from the social part around the table. She would be interested.

response foodofriend invitation

I’ve got one positive response on the invitation from a friend yesterday.

draft of invitation to foodofriends

Hi darling!

I want you in my foodofriends group. This is your invitation to foodofriends; a community where you and your 9 closest friends share experiences of food and share recipes. Recipes that you can request from your phone at any time. Interested? Mail me back.

xx

concept relevance//foodofriends

The schedule for this week is to test the concept relevance on friends and family. Our plan is to:

-send a slightly deformed invitation to friends and see if they reply

-explain the concept with the power point presentation from friday, take notes and document comments and reactions

and after the presentation ask if:

-this service make sense to them?

-would they use a service like this?

-would you appreciate to share recipes and comments on the homepage?